Whether you're planning a focused customer conference or dreaming of building an industry-defining event, clarity is key. The Customer Event Spectrum helps align your team around what kind of event you're building, why it matters, and where you might want to go next.

Join Invision at CEMA Summit 2025 in Austin for a dynamic session on how to strategically repurpose event content into impactful, multi-format assets—amplifying reach, driving engagement, and maximizing ROI across every channel.

When done right, an SKO can lead to a 20% increase in sales reps achieving quota. So how do you make yours more than just slide decks and stage time? Learn the five ways to make your SKO memorable, and meaningful.

Sports events remain one of the most powerful tools for brand storytelling. Sports fans don’t just watch passively—they identify with the teams, the athletes, and the shared rituals in ways that create powerful communities and strong emotional bonds.

Evolving to an omnichannel strategy can help your brand expand its reach and engage with target audiences in ways that drive more effective results. 

The Viddy Awards are an international competition that recognizes excellence in video production, digital content, and broadcast television. We are thrilled to have four of our amazing video pieces chosen among the winners.

We are thrilled to have four of our amazing video and media pieces chosen among the Telly Award winners.

Invision’s inaugural Experiential Marketing Insight Report—built from over 500 survey responses and focus group insights from both marketers and attendees—reveals the trends and strategies that will define the next wave of experiential.

How one team built a brand that reflects its future.

Invision’s latest research examines the real impact of accessibility on brand experiences, proving that inclusive design isn’t just a moral imperative—it’s a strategic advantage. With over 1.3 billion people worldwide living with disabilities, exclusion isn’t just unethical—it’s bad business. 

In this episode of the podcast, we’re diving into how events can be powerful drivers of growth in the tech industry.

Invision wins two Hermes Creative Awards for Gartner’s Maverick Spaceliner Activation and for our mobile game app, Flippin’ Fishin’ Blitz.

Invision's Evan Strange and Sam Rudelich from IVC Strategy & Insights recently shared fresh insights and practical takeaways on how to build brand experiences people actually want.

In this episode of Invision’s podcast, we’re pulling back the curtain on our agency’s recent rebrand, a shift that reflects not just where we’ve been, but where we’re going.

SXSW is where brands show up to make a mark—or risk being left behind. If SXSW is a preview of what’s to come, the future of experiential is bold, human, and built to stick. Here are five trends that stood out—and what they mean for the road ahead.

As the event landscape evolved, CEMA faced industry shifts post-pandemic. InVision launched a multi-year campaign to redefine its value and drive membership growth.

InVision won nine Muse Creative Awards for our exceptional work with Dell Technologies, Gartner, ServiceNow, and InVision’s Brand Experience Summit at IMEX.

Continuous learning and career development have never been more critical in today's professional landscape. Investing in training and mentorship programs sees tangible benefits in retention, engagement, and overall business success.

We sat down with industry leaders from Dell Technologies and GoodRx to explore how brands can deepen relationships with their audiences through meaningful engagement and powerful collaborations.

Smart Meetings featured InVision CEO Angie Smith in its 2025 Smart Women in Meetings article.