InVision has been at the forefront of successful experiential programs since 1991, and we’ve developed best practices around event branding and visual design that we apply to our clients’ business communication challenges. Here are a few tips for how to optimize experiential brand programs:

Our team of expert designers are excited to share how we integrate the latest in design directions into our work and process for our clients.

InVision has been awarded two Platinum MarCom Awards for our newly built Immersive Experience Center (IXC) Web3.0 website and our “Bring Your Whole Self to Work” Company Culture reel!

InVision is thrilled to have won four Telly Awards this year. The Telly Awards represent the most innovative stories being told across all screens.

Our team of expert designers are excited to share how we integrate the latest in design directions into our work and process for our clients.

When we design for accessible experiences, we’re providing equal access to everyone along the continuum of human ability and experience. Accessibility needs are incredibly varied and it’s difficult to think through all the needs of your event audiences. In response we’ve shared a few ways that brands can design experiences with inclusivity at the helm.

As marketers, we must be especially mindful of disabilities in our event strategies to ensure that we are designing an all-inclusive experience both in-person and virtually. Here are 5 takeaways for event marketers that address all individuals’ needs.

For the last six weeks, design intern Leah Freeman, an Art and Commerce student at the University of Central Florida, worked closely with our in-house studio team of designers and art directors as an intern to learn the ropes of our industry.

Event marketers have long specialized in creating unique one-to-one engagement between brands and attendees. Enabling that same engagement digitally, however, requires a clear understanding of attendees’ digital behaviors.

In the events industry, rolling with the punches is second nature. Planners and production teams are often faced with uncontrollable variances to our show’s ebbs and flows which occur naturally when designing something so human. However, this juggling ability hasn’t been tested quite like it is now.

While our return to F2F events is on the horizon, InVision’s Jonathan Brown, VP Design, offers valuable insights for how to turn your corporate event’s brand and messaging into a compelling visual story—much of which still holds true when hosting your event online.

Several members of our design team attended Adobe MAX in Los Angeles and brought back a wealth of inspiration, piqued by Adobe’s community-first approach.

With companies now going through two or three transformations a year, our clients tell us the same thing: Competing for attention in a noisy world is extremely challenging.