Imaginative AI: Crafting Fantastical Scenic Décor for Events
When you’re in the business of creating spectacular experiences for your clients, it’s especially delightful to be able to design and utilize emerging tech for your internal audience – matching the high bar standards that InVision applies to our client work.
Harnessing the Value of Digital in Branded Experiences
The digital landscape continues to evolve, showing no signs of slowing down – the underlying truth is that all these digital tools have very real, very impactful applications within our industry.
Navigating a More Inclusive Future: AI and Accessibility
With the promise around Artificial Intelligence and newer tools such as Generative AI, InVision invited Accessibility Events Manager and expert Amy Wood to provide her perspective on the state of AI as it affects inclusivity, key considerations, and what to watch for.
Elevate Your Brand Narrative Through Branded Environments
Explore a curated selection of branded environments with diverse landscapes, highlighting various show floor and booth experiences that provided a compelling and inspiring impact on their audiences.
Design Directions 2024
Our team of expert designers are excited to share how we integrate the latest in design directions into our work and process for our clients.
Immersive Experiences: How Innovation Centers are Shaping the Next Wave of Business Storytelling
Executive Briefing Centers have been transformed into storytelling platforms, where innovation is not just about presenting products, but also narrating the journey behind them. They have become immersive environments where stories and products come to life, fostering deep emotional brand connections through memorable experiences.
Unleash the Power of Tech: Inside InVision’s Innovation Playground
Dive into a realm where technology transforms audience engagement at the speed of innovation. At InVision, we're not just keeping up; we're setting the pace. Our Innovation Playground is a solution hub for brands aiming to revolutionize their connection with audiences.
Top 10 AI Uses for Event Marketing
The events industry is actively harnessing the immense potential of AI technology. InVision’s award-winning digital and technology innovation team is at the forefront of harnessing the power of AI to revolutionize event execution.
Box BoxWorks Explorer
We partnered with the Box team on BoxWorks to connect with customers, developers, partners, senior IT leaders and the press and evolve its perception in the marketplace
Finding Inspiration at SXSW 2023
South by Southwest (SXSW) is the largest tech, music and film festival of its kind. It’s a tech enthusiast’s playground and a music and film fanatic’s dream. As experiential marketers, SXSW is one of our favorite places to be inspired by some of the most cutting-edge brands.
CES: Go Digital or Go Home
InVision sent internal experts from both our gaming and innovation and digital team to check out CES 2023. While there, our team observed substantial progression around the impact innovative, metaverse-inspired technology has on engagement and the future.
Event Marketer Hierarchy of Needs
With many B2B marketing and event leaders “heads down” in their 2023 planning, it’s a good opportunity to revisit what matters most. Similar to Maslow’s hierarchy of needs, we believe that Event Marketers also have a hierarchy of needs, all of which need to be met to build successful programs.
2022 League of Legends World Championship Finals
We recently attended Riot Games’ sold-out 12th League of Legends World Championship Finals held at the Chase Center in San Francisco…and the experience did not disappoint. Read on to see some of the biggest highlights of the event.
VISIONS - Part 2 - The In-Person Experience
After much internal discussion, VISIONS designed an optional 2-day in-person experience that focused on networking and connection, safely.
VISIONS - Part 1 - The Digital Experience
VISIONS is a special time to create for ourselves —a fully-integrated strategic event experience where we learn, share, bond, and celebrate each other and the exciting work we’ve done throughout the year.
The Metaverse: Your Top 3 Objections Handled
While we are still 10 or so years out from the metaverse being fully realized, we can take small steps right now to start building towards the full potential of the metaverse for brands.
Micro-dosing on the Metaverse Part 1: Why B2B should care about the Metaverse
The one thing we know for sure about the metaverse is that its possibilities are evolving exponentially by the minute. Find out the elements that are making up that evolving definition, why they matter to the B2B sector, and how they may come to life through the lens of overall brand marketing efforts.
How Brands Are Tapping into the Metaverse
The metaverse is all everyone keeps talking about today. And if you’ve tuned it out, it’s time you should start caring. Why? Many experts believe that the metaverse is the next iteration of the internet, and that brands should take notice now.
SXSW: 4 Engagement Trends Brands Should Pay Attention To
SXSW 2022 showcased the latest trends in interactive media, music, art, film, and technology. InVision shares insight on standout activations, panels, and experiences around four key engagement trends at this year’s event.
Activating the Engagement OS
In this time of transformation, brands must build a new Engagement Operating System to meet their audiences’ evolving state, using six key pillars of engagement.