Change is inevitable, progress is optional.
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Bucking the Trend: How ServiceNow Knowledge 2020 Innovated a Unique Digital Experience
IVC WEBINARS
Check out our webinar library to get insights, learnings, and best practices from industry experts around important issues facing communications and marketing right now – from planning and strategy, to digital event production, to content and creative.
What you’ll learn
Inspiration from industry leaders – from
C-suites to the front lines.
Practical and tactical insights to bolster your brand’s community and engagement.
Best practices from your professional peers.
Conversations and case studies on hot marketing topics.
Previous Webinars
In Digital, Experience is Everything
45-Minute Webinar
Hosted by InVision Communications, Joanne Clarke of Microsoft and Melissa Pavarino of Microsoft
When the Show Must Go On: Pivoting Face-
to-Face Events to Digital Experiences
60-Minute Webinar
Hosted by InVision Communications and Jeanne Robb, DocuSign
Virtual Events Done Right: Content is Queen
45-Minute Webinar
Hosted by InVision Communications, Angie Smith of Atlassian and Carol Rossi, NetApp
Design Trends 2020
30-Minute Webinar
Presented by InVision Communications’ Jonathan Brown, VP Design and Stephanie Donlin, Art Director
IVC INSIGHTS
Our thought leadership articles give you insight into trends in technology, audience acquisition, digital event production and marketing developments.
Recent Articles
08.21.2020
Countdown to New Years! CES Goes Digital
CES has gone digital. We might not be together in Vegas, but the show must go on. Audiences are still expecting a world-class, over-the-top, only-at-CES spectacle that celebrates the best of innovation, design and absolute on-brand magic.
09.04.2020
The World’s Biggest Stages Go Virtual: 10 Observations from the RNC/DNC/VMA
How do you reproduce the live, arena-style rituals of amped-up patriotism and musical mind-benders in a pandemic? And what can the events business learn from it? InVision Senior Creative Director Doug Binder takes us through 10 validations and revelations after observing high-profile events.
07.15.2020
Use It or Lose It. How to Navigate Uncertainty, Advance Marketing Initiatives, and Protect Future Budgets
The coronavirus pandemic is on the verge of steamrolling entire industries and transforming the paradigm of others. As companies deal with this disruption, they are making decisions that will affect the long-term success of their businesses. And while budgets are being slashed, it's critical to reallocate funds wisely and invest the dollars you've saved in the health of your organization.
09.10.2020
How to Transform Corporate Events Into Catalysts for Change
As events move to digital, it's more important than ever to create personalized journeys with multiple touchpoints if you want to change an audience’s behavior or mindset in the long term.
07.15.2020
Communities Gone Virtual – What We Can Learn from Reality TV
How do you drive lasting engagement beyond the time of your digital experience? A virtual community can go a long way to foster connectivity and build engagement over time. InVision’s Associate Creative Director/Strategist Lauren Rice offers five best practices.
07.10.2020
DigiLive: The Best of Both Worlds
DigiLive takes advantage of the “best of both worlds” to achieve an optimal mix of audience reach and brand affinity. Digital excels in driving reach and audience acquisition across a broader footprint; attendance for digital programs can easily cross geographical borders that often limit travel to in-person gatherings.