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How are experiential agencies grappling with coronavirus

[ Press: Adweek ] How Are Experiential Marketing Agencies Grappling With Coronavirus?

"There is plenty of uncertainty during the coronavirus pandemic, but one thing is very certain: Live experiences that require physical interaction won’t be an option for brands and marketers in the foreseeable future" (Adweek, March 17, 2020).

Nicole Bojic, SVP of Strategy, was interviewed in Adweek about our approach to helping brands proactively pivot towards digital experiences at this unprecedented time. Read the article to hear more.