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02.11.2019

Tips for Improving Your Audience Acquisition Through Better Emails

We all know that email marketing and your event website are two of the primary workhorses in any audience acquisition strategy. But in a world where people receive hundreds of emails a day, how can you ensure anyone is even noticing your email, let alone opening and reading it?

02.04.2019

Improve Your Audience Acquisition Strategy with Actionable Insights from Event Data

Your audience acquisition strategy is just begging to be improved with data-driven insights.

01.28.2019

Top 8 Audience Acquisition Tactics for 2019

For decades organizations marketed their events in print advertising—mostly in trade journals—or through word of mouth, processing the resulting registrations by fax or business reply card.