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What I Want Series 5 1024x681
01.30.2019

#5 of The 5 Universal Desires of an Event Attendee “What I Want” – Don’t Be Boring!

And now we come to the final installment of the series, “What I Want.”

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What I Want Series 4 1024x683
01.23.2019

#4 of The 5 Universal Desires of an Event Attendee “What I Want” – Reward My Investment

We’ve been exploring the five basic desires or “care-abouts” that all attendees share—across industries, roles and types of events.

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What I Want Series 3 1024x683
01.16.2019

#3 of The 5 Universal Desires of an Event Attendee “What I Want” – Optimize My Time

Welcome back to “What I Want.” In this five-part series, we’re examining the notion that event attendees share five basic desires or “care-abouts” that are universal across industries, roles and types of events.

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